Updated: Aug 16, 2026
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| Certification Vendor: | Oracle |
| Exam Name: | Oracle Eloqua Marketing 2024 Implementation Professional |
| Exam Number: | 1Z0-340-24 |
| Exam Duration: | 90 minutes |
| Available Languages: | English |
| Exam Price: | USD $245 |
| Certificate Validity Period: | 18 months |
| Exam Format: | Multiple Choice, Single Answer, Multiple Answer, Enhanced Matching |
| Related Certifications: | Oracle Eloqua Marketing 2025 Implementation Professional Oracle Eloqua Marketing 2026 Implementation Professional |
| Real Exam Qty: | 50 |
| Passing Score: | 68% |
| Recommended Training: | Eloqua Implementation Bootcamp Become a Certified Eloqua Implementation Specialist |
| Exam Registration: | Pearson VUE Scheduling Oracle University Exam Registration |
| Sample Questions: | Oracle 1Z0-340-24 Sample Questions |
| Exam Way: | Online proctored or in-person at authorized testing centers |
| Pre Condition: | No mandatory prerequisites; recommended hands-on experience with Eloqua implementation |
| Official Syllabus URL: | https://education.oracle.com/oracle-eloqua-marketing-2024-implementation-professional/pexam_1Z0-340-24 |
| Section | Weight | Objectives |
|---|---|---|
| Security & Administration | 12% | - Company and instance settings - Asset permissions and contact-level security - User creation and security groups |
| Forms, Landing Pages & Tracking | 11% | - Form creation, advanced techniques and external integration - Tracking script and microsite setup - Landing page configuration and customization |
| Data Management & Import/Export | 14% | - Data import/export tools and automation - Contact/account fields, views and custom objects - Data standardization and prioritization |
| Branding, Deliverability & Email Management | 13% | - IP warming and deliverability setup - Email configuration, personalization and compliance - Subscription and preference management |
| Implementation Overview | 10% | - Prerequisite documents and required attendees - Major milestones and key deliverables |
| CRM Integration & Advanced Services | 13% | - Sales tools, reporting, lead scoring and AI capabilities - Integration setup, troubleshooting and closed-loop reporting - Supported CRM integrations and components |
| Campaign & Program Automation | 12% | - Campaign Canvas configuration and usage - Automation logic and workflow design - Program Builder and Program Canvas features |
| Eloqua Fundamentals & Data Model | 15% | - Data objects, relationships and data capture - Data enhancement and AppCloud usage - Platform architecture and core concepts |
1. Which three are required to successfully integrate an externally hosted form into a client's website? (Choose three.)
A) a list of all processing steps on the Eloqua form
B) post URL action
C) at least one check box field on the form
D) tracking script HTML, including required hidden fields
E) form HTML
2. While configuring the out-of-box subscription management page, your client mentions that they want to include several brand logos in the page. How do you configure this?
Response:
A) Create a landing page with a custom subscription form.
B) Edit the hyperlink on the email footers to pass an image query string through when the link is clicked.
C) Create dynamic content and add it to the subscription management page.
D) Upload a single image with all logos to the Company Defaults area.
3. Which is a component of a standard CRM integration?
A) the creation of new contacts in Eloqua
B) the automatic sync of Eloqua Lead Score changes in CRM
C) the creation of new accounts in CRM
D) the automatic creation of a sales user in Eloqua
4. Which data source is NOT possible as a Listener feeder in Program Canvas? (Choose the best answer.)
A) pulling contacts into a program with unsubscribes in the last 24 hours
B) pulling contacts into a program from a step in program builder
C) pulling contacts into a program only when lead score decreases
D) pulling contacts into a program when a contact field value changes
E) pulling contacts into a program when they respond to a campaign
5. Which statement is true regarding Vanity URLs used on Eloqua landing pages? (Choose the best answer.)
A) A Vanity URL must be unique in order to publish an Eloqua landing page.
B) A Vanity URL is mandatory in order to publish an Eloqua landing page.
C) If you do not use a Vanity URL, the Eloqua landing page will have a draft error.
D) A Vanity URL must be the exact value as the Eloqua landing page asset name.
Solutions:
| Question # 1 Answer: B,D,E | Question # 2 Answer: C | Question # 3 Answer: B | Question # 4 Answer: B | Question # 5 Answer: A |
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